Wind outdoor products soft and practical style
Outdoor products continue to blur the line between lifestyle pieces and sportswear. As outdoor activities become more casual and social, styles, prints and fabric styles have become softer. Take inspiration from stylish menswear and continue to embody #SoftMasculinity.
Materials: Use materials that are comfortable and soft so they move with your body, as evidenced by tactile stretch fabrics and a jacquard softshell theme. Focus on bio-based materials or bio-dyed materials, such as Normal Phenomena of Life’s microbially dyed clothing. Use natural alternative materials such as biofleece, bast fiber and even human hair. When it comes to sneakers, keep an eye out for innovative alternative materials.
Prints and Patterns: Organic flowing forms, #AbstractCamo and trendy #Geometrics all work here. Organic neutrals and sunset shades create a natural style.
适用类别：Outdoor, hiking, camping, mountain climbing, all-weather activities
Escape to nature
As snowfall becomes increasingly unpredictable, alternative adventures and telecommuting in warmer climes will replace ski vacations. Traditional summer activities will also continue into autumn under the influence of climate change.
Innovation: The emerging cross-country water crossing sport requires new products, such as running shoes for swimming and wetsuits for running. Traditional sports such as camping, wild swimming, and cold-water surfing also require lightweight and portable adaptive equipment. For sneakers, it is recommended to choose weatherproof nylon and develop versatile travel sneakers.
PRINTS & GRAPHICS: The large-format #FloralBurst floral print brings a sense of joy and aloofness to the piece. Use atmospheric bright colors in contrasting designs.
Applicable categories: outdoor, surfing, swimming, cross-country water crossing
Being close to nature is still an important way to cultivate one’s mind and body. Therapies such as moon bathing, forest bathing and other alternative therapies all reflect respect for nature and its laws.
- Botanical Utopia: Use microscopic botanical patterns under a microscope when designing pieces with a more technical feel. For yoga and lifestyle items, consider incorporating artistic designs inspired by the #MysticOrder theme.
- Honesty: Old solutions to new problems gain traction as consumers start living off the grid and look for low-tech products. Pay attention to local folk art, natural materials and craftsmanship details.
- Lifestyle design: focus on comfort, support and body temperature regulation functions. Uses touch-resistant stretch fabric to fit your body as it changes with your menstrual cycle. Use cooling materials and revitalizing ingredients to enhance comfort.
- Night Activities: The days are shorter in the Northern Hemisphere, but that doesn’t stop adventurous athletes from exploring or training at night in the city or in the wild. In addition, as solar activity enters an active period, the Northern Lights will appear further south in the next four to five years. Temperatures in the southern hemisphere are likely to rise, discouraging people from exercising during the day, leading to an increase in the popularity of nocturnal activities.